Innovation and Environment
Innovation and Environment Program develops theory and practice at the nexus of business and the environment. The goal of this work is three-fold:
1) To integrate environmental thinking into corporate strategy
2) To support the economic utility of environment -related business ventures
3) To encourage environmental organizations and policymakers to be more "business-like" in their decisionmaking and management
The main output of this Program to-date is the 2006 book, Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage.
This Program is a shared endeavor with the Center for Business and the Environment at Yale.
